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Author Archives: Kathleen Nitti
Want to connect with your clients? Tell a story.
ShareT.J. Walker, a public speaking consultant to the rich and famous, wrote about the power of telling stories. Quoting the book “Made to Stick” by Chip Heath and Dan Heath, he notes that 63% of people will remember a story from … Continue reading
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Tagged advertising, direct sales, making your sales pitch memorable, marketing, recruiting
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How to ensure success. Goals.
ShareMark McCormack, in his book ‘What They Don’t Teach You at Harvard Business School’, tells of a Harvard study conducted between 1979 and 1989. In 1979, the graduates of the MBA program were asked, “Have you set clear, written goals … Continue reading
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Tagged business success, increasing income, increasing sales
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Goals. Dreams with deadlines.
ShareHow do we make that goal a reality? Make them SMART Specific Measureable Achievable Realistic Timely Attainable doesn’t mean easy! When we are setting goals with clients, we always develop a “stretch” goal. What’s amazing is how many of our … Continue reading
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